Les Combinaisons d'Édith
Web-series
In the first part of the campaign, we asked Quebecois about their favourite combination with milk. Since it was a success, we decided, with the client to make those combination come alive in a humorous series. Édith Cochrane will try different combination proposed by Quebecois during last autumn, to see which one is the best.
The entire campaign was supported by a contest with question related to the videos and shared through all our social media channel.
Two-side landing page, one for the former campaign we had to keep due to it's success, and the other is the new one where you can watch the series online.
This is the web-series page.
